The concept of sustainable development was introduced by the IUCN (International Union for the Conservation of Nature) in 1980 in its report The World Conservation Strategy. It is defined as “a development that meets the needs of the present without compromising the ability of future generations to meet theirs” (Definition proposed in 1987 by the World Commission on Environment and Development, in its report entitled Our Common Future. ).

The goal of sustainable development is to find a coherent and viable long-term balance between the three economic, social and environmental aspects of human activities. The major challenge of sustainable development.


From the design of a product, the manufacturer must take into account the environmental impacts of the product (use of resources, pollution, etc.) throughout its life cycle, from the extraction of raw materials to the end of its life , through manufacture, distribution and use.

01 – Selection of ingredients and manufacturing processes

The ingredients must be as biodegradable as possible and the manufacturing processes as less polluting as possible.

02 – Packaging

The packaging must be recyclable as much as possible. Packaging in glass, aluminum and recyclable plastic such as PET or HDPE, or of natural origin are recommended. It is recommended that the paper and cardboard used be made from wood from sustainably managed forests. The manufacture of the inks used must take into account the principles of “Green Chemistry”.

Packaging containing PVC (Polyvinyl Chloride) or EPS (Expanded polystyrene) is prohibited, as is the use of propellants of petrochemical origin.

03 – Cleanliness of premises and machines

Priority should be given to cleaning and disinfection products with ecological criteria (products obtained from natural materials from renewable resources, high biodegradability, low aquatic toxicity).

04 – Waste management

Active participation in the organization of selective waste collection is required. The ecological contribution for recycling waste and packaging will be paid directly to the local community of municipalities rather than to private organizations. Selective sorting between plastic, glass, cardboard, paper and other materials must be practiced.

05 – Effluent management

The management of effluents must go through the establishment of a treatment system for discharges from the activity.v

06 – Energy management

Investments in renewable energies and all measures aimed at optimizing energy consumption are encouraged.

07 – Supplies

Encourage local sourcing as much as possible, both for ingredients and packaging, in order to reduce the company’s ecological footprint.


Sourcing locally, in addition to its positive effects on preserving the environment, is a great way to support local farmers and manufacturers. For raw materials not available nearby, the manufacturer must give preference as much as possible to materials from fair trade. This standard also encourages manufacturers to get involved with social and humanitarian causes, for the sake of solidarity and mutual aid. The manufacturer must adhere to, at a minimum, a social and humanitarian cause and a cause of conservation / protection of animals. On the other hand, as part of a sustainable development approach, the company must pay special attention to working conditions and the well-being of its employees. Gender equality, fair pay, fight against social exclusion, etc. are all issues to consider in a sustainable development strategy. The manufacturer must also ensure compliance with the rules of the ILO (International Labor Organization) with its suppliers. For all these environmental and social measures, a continuous improvement process is encouraged.